Are you in the process of designing or redesigning a website? Trying to figure out what to include on your home page?
I work with many clients helping them with their websites and the question that pops up time after time is what do I write or include on my home page. This is the most important page on your website – THE FIRST IMPRESSION. This should have a clear and simple message telling your potential clients what you do and how you can help them. Everybody now does a Google search for businesses or checks you out on your website, so this is where you have to make to impress and stay in the minds of your consumer.
HubSpot share 12 essential elements every home page should have in this infographic.
Here’s a quick summary:
- Headline
- Sub-headline
- Primary Calls-to-Action
- Supporting Image
- Benefits
- Social Proof
- Navigation
- Content Offer
- Calls-to-Action
- Features
- Resources
- Success Indicators
Check out the infographic for more detail.
