New business is something we all have to focus on in order to help our business grow in a viable way. Here are some of our tips to help you win new business and continue to help your business ‘Thrive’
Know your customer – and build a profile of potential new customers – in particular, think about what they want and how you can appeal to them or offer better value for money.
Incentivise existing customers – Offer discounts on future purchases or even commission, if your existing customers introduce new customers to you. Word-of-mouth recommendation is the most potent form of advertising and here at Thrive Studios most of our business comes via recommendation from our happy clients.
Freshen up your image – Is your signage or business logo looking tired? Does your website need revamping? Is your online marketing strategy working? Could it be time to re-brand or even rename your business? We at Thrive Studios work a lot with helping people to ‘freshen up their brands’ for more information click here.
Promote Effectively – This could be as basic as putting flyers in your local shop, distributing leaflets with introductory offers or a direct mail or email marketing campaign. All these can be effective ways to reach new prospects. Also pay-per-click advertising online can be a targeted and very cost-effective route to take
Push your PR – Try to get coverage in the press. You will need a newsworthy story, or you could put yourself forward as an expert to comment on your industry.
Network – Go to trade events and speak to as many people as possible. Get involved in local business associations and events. Would closer involvement in your local community be good for your business? Online networking can also generate sales.
Good luck and we hope you have a fantastic new business push. For any further advice on how we can help you to ‘Thrive’ in your new business activity email us today at hello@www.thrivestudios.co.uk